Answer to Question #244387 in English for Ntando

Question

You are a public relations manager at an organisation called Tshiwalandani. There is a public outcry because your organisation does not have a corporate communication strategy to deal with the effects of a drought in the country. As a public relations manager at Tshiwalandani you are commissioned by the board of directors to develop and implement a corporate strategy. Firstly follow the steps to show practically how you will formulate a corporate communication strategy.

Answer 1

For what reason SHOULD YOU HAVE A COMMUNICATIONS STRATEGY?

Stage 1: DEFINING OBJECTIVES.

Stage 2: IDENTIFYING AUDIENCE.

Stage 3: DEVELOP KEY MESSAGES

Stage 4: IDENTIFY COMMUNICATIONS CHANNEL

Stage 5: DEVELOP A TIMELINE

Stage 6: DEVELOP EVALUATION PLAN

Stage 7: IMPLEMENT and EVALUATE