1.Identify an organisation of your choice that is involved in a labour dispute according to media reports.
2.Describe the labour dispute.
3.What is the purpose of your communication campaign.
4.Who are the stakeholders.
5.What are your communication objectives.
6.Identify communication tools that will be used.
7.How will you evaluate the communication campaign.
WHAT DO YOU NEED TO MEASURE? ...
POSE YOUR EVALUATION QUESTIONS. ...
WHAT BASELINES DO YOU HAVE IN PLACE? ...
WHO DO YOU NEED TO ASK? ...
SELECT YOUR EVALUATION TECHNIQUES. ...
ESTIMATE YOU BUDGET.
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