Answer to Question #190425 in English for kelly

Question #190425
  1. why are companies involved in corporate social responsibilities activities
  2. what come of the benefits of company engagement in corporate social responsibility
  3. what are the challenges companies face in the involvement in CSR activities
1
Expert's answer
2021-05-10T12:05:43-0400

Role of Corporate Social Responsibilities Activities

Many companies that engage in corporate social responsibility (CSR) do so with the aim of solving social and environmental problems within the operating environment. The CSR activities serve as a point of contact between companies and customers. CSR activities also give companies the opportunity to evaluate the performance of their marketing and public relations strategies. It also offers a great platform for increasing organizational brand visibility attracting new consumers, and assuring customers that the company cares more than just making profits.  

Benefits of CSR Activities

Companies that use CSR as part of public relations strategies benefit from enhanced brand image. When customers know that a certain company cares about them, they will tell others, and they will increase their chances of doing business with such companies. CSR activities also offer opportunities for employees to interact with customers at a closer level. This not only improves sales revenues but also improves employee motivation and morale, which translates to improved productivity and a good working environment. 

Challenges in Involved in CSR Activities

Companies that have to comply with ethics might it difficult to engage in CSR activities. For instance, a company producing carbon-emitting vehicles might find it difficult to fund zero Carbone emission reduction projects in the community. CSR activities sometimes are expensive, especially when many organizational apply to receive funding or support. Such activities do not also lead to the direct selling of company products. 


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