A firm has the following revenue and cost functions.
TR = 120 Q – Q2
TC = 1/2 Q2 +30 Q + 10
Determine the quantity level at which the firm maximizes its total profit. (Hint: use marginal revenue = marginal cost rule)
Solution:
Derive Marginal Revenue = Marginal Cost
MR = "\\frac{\\partial TR} {\\partial Q} = 120 - 2Q"
MC = "\\frac{\\partial TC} {\\partial Q} = Q + 30"
Set MR = MC
120 – 2Q = Q + 30
120 – 30 = Q + 2Q
90 = 3Q
Q = 30
The quantity level at which the firm maximizes its total profit = 30 units
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