The condition of consumer’s equilibrium is
"\\frac{P_{x}}{P_{y}} = \\frac{MU_{x}}{MU_{y}}"
In this case
"\\frac{10}{40}" is less than "\\frac{20}{35}"
So, John isn’t in equilibrium. He has to buy more beer and less cigarettes, because after that the marginal utility of the last bottle of beer would decrease, while the marginal utility of the last packet of cigarettes would increase, so their ratio would be closer to ¼.
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