critically discuss the humanistic approach to organizational communication and also refer key theorist associated with this approach.
Answer
The humanistic approach is said relate to communication as this approach is said to look at communication as an undivided unity thus it rejects the dual analysis of the language. Further, it opposes the idea that sentences are understood when symbols are understood. The key theorist associated with this approach is Benedetto Croce who argued that "it Is because we sing that we are able to speak. "
Comments
Leave a comment