Quality of information is important to promote competition and realize organizational goals. The quality of information needs to be accurate, complete, consistent, unique, and on time. Accurate information is free from errors during the process of generating and also the organization needs to determine the level of accuracy for each type of information. This information must be conveyed in a manner that the meaning remains the same to different users. The information content is complete when every detail is recorded and nothing is left out. Incomplete information can be misleading as such resulting in poor or wrong decisions. Quality of information must also be consistent without contradictions and this is through stable data entry into the database. The information can also be consistent through automatic updates on the databases. Information is unique when it lacks confusion in its definitions and impacts proper decision-making. Timeliness is the collection of information at the right moments especially immediately after the occurrence of an event. New information is considered of more value compared to old information. Information provided promptly helps in making quicker decisions in an organization as such limiting loss of opportunity.
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