2.1 Environmental factors influence Global PR. technological systems is one of those

factors. With the nationwide pandemic of Covid -19, Public Relations PR practitioners

depended entirely on their technological systems to raise awareness about the virus.

Discuss the technological systems used in your country to raise awareness about

Covid-19. (15)

Suppose that you interview job applicants in succession until you find a person that satisfies the job description. Assume that at each interview, the probability of funding the right person is 0.3.

(b) What is the probability that you will need to do five or more interviews?

Suppose that you interview job applicants in succession until you find a

person that satisfies the job description. Assume that at each interview, the probability

of funding the right person is 0.3.

(a) What is the probability that you appoint the third person you interview?

A certain type of pill is packed in bottles of 12 pills each. 10% of the

pills are chipped during the manufacturing process. Explain why the binomial distribution

can provide a reasonable model for the random variable

X

which represent the number of

chipped pills. Then find the probabilities of obtaining:

(c) at least 2 chipped pills;

Investigate and critique how Wood (2009) defines children’s social development

during play

Social media is transforming sports marketing as we know it. The share of fans who consumed sports content on social media worldwide in 2019 increased in every age cohort. Those aged 28 to 35 increased consumptions by 68%, and those between 18 and 27 increased consumptions by 67%.”

2.2. Draw up a social media strategy that you will use to increase sports content consumption and increase following for Baroka Football Club which is at the verge of being relegated from DStv premier soccer league season 2021/22. Your social media strategy should include at least five (5) social media platforms that you will use to achieve the stated

Assignment Brief: SPORTS PR: PRL1AA1

objective. For each social media platform you choose, you also must clearly state the reason for choosing that platform and provide examples of the type of content you will post on each platform. (15)

Public Relations play an important role in building and maintaining relationships between organizations, clients, brands, stakeholders, communities, and the broader public. Answer the following question about the role of PR in Marketing.”

2.1. Why does an organization need both a marketing and PR function? Give examples to support your answer.

The City of Johannesburg has established a new company “City Power”, to manage and monitor the electricity delivery to the surrounding communities in Johannesburg. It is necessary to determine and understand the opinion of the internal audience about this new initiative.”

Question 1:

1.1. In groups of 3-5 members per group, compile a questionnaire and include the following types of questions:

➢ 4 x Close-ended questions.

➢ 4 x Likert scale questions.

➢ 4 x Open-ended questions.

➢ 4 x Multiple choice questions.

Question 2

(20)

Consider the following two random experiment scenarios and answer the questions that follow:

A basket contains 4 red and 5 green balls. A random experiment is performed such that a ball is randomly drawn from the basket, replaced back in the basket and then again a ball is randomly drawn from the basket. Let X is a random variable containing the count of red colored balls at the end of two trials.

A basket contains 6 red and 2 green balls. A random experiment is performed such that a ball is randomly drawn from the basket, not replaced back in the basket and then again a ball is randomly drawn from the basket. Let X is a random variable containing the count of green colored balls at the end of two trials.

a) Compare the two scenarios by showing probability tree diagrams of the two. b) Make a probability distribution table of the random variable.

c) Find the probability of 2 successes in both scenarios, d) Fine expected value and predicted outcome of random variable in both scenarios.