A prospective business student desires to specialize in Marketing. He is told that he would also have to study business mathematics and quantitative techniques. He does not like mathematics and figures and wonders why he has to study these subjects yet his career aspiration is to be a marketing manager. Advise him.
Even though he wants to pursue marketing, there is a need to study business mathematics and quantitative techniques. The quantitative techniques aid in the decision creation process in identifying the factors which impact the decisions and quantifying them. It becomes cooler to resolve the intricacy of the decision-making process. Therefore, decision theory and recreation work better in multifaceted decisions.
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