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Britannia Marie Gold is facing severe competition in the markets where they were leaders. Due to entry of new players, the company has witnessed a decline in sales. The Marketing head has called for meeting along with the Brand Management team to discuss the way out to face the increasing competition. a. What Line extension strategies would you suggest to counter the competition? Justify your answer. (5 Marks) b. Suggest an appropriate promotion mix for Britannia Marie Gold.
Spread across 100 countries and its headquartered in India, Mahindra employs over
2,40,000 people. Tech Mahindra is one of only three Indian companies to be included in
the Bloomberg 2020 Gender-Equality Index. They are constantly creating a transparent
policy, valuing individual differences. For Tech Mahindra, diversity of every kind is of
importance. Be it diversity of one’s nationality or someone’s age, be it about gender,
also about thoughts, or their abilities. In fact their constant endeavor is building a
workplace that is 'intentionally' varied and diversified in every way possible."
Topic: Teacher's perspectives about the management of physical violence among leaners.
What could be the problem statement of this topic?
Enterprises is considering investing in either of the two mutually exclusive projects X and Y. Project X requires an initial investment of Rs. 230,000, project Y requires Rs. 40,000. Each projects cash inflows are 5 year annuities; project X’s inflows are Rs. 10,000 per year and project Y’s are Rs. 15,000. The firm has unlimited funds and in the absence of risk differences, accepts the project with the highest NPV. The cost of capital is 15%.a. Find the NPV of each project, are the projects acceptable
Green Bell is a good retail giant in India currently only confined to metro cities for their giant super store outlets, they are planning to spread to smaller cities in India. While working on the resource allocation. HR is planning on shifting a few of the current staff to new locations. While recruiting local staff at each location in parallel. They need to engage the current staff in training for the newer audience. Discuss the expansion from the point of view of Hofsteds's five dimensions to include in the training.
Sateesh is a project manager in an IT Company. He needs to deploy some additional developers to be based on site. He has a meeting with the HR for the same and needs to give a plan of resource deployment to the HR with clarity on how many new members Vs how many current developers can be deployed on site. Managers have to make many decisions. Discuss various types of decisions managers typically make based on nature of the decisions, level of the management or capacity.
What are the differences between the workings of a family business and those of a typical non-family-owned professionally managed business?
What are the differences between the workings of a family business, such as Bikanervala, and those of a typical non-family-owned professionally managed business?
find an example of a South African company’s code of ethics. then name and discuss the ethical theory that argues this company adheres to. Make a clear and convincing argument as to why (after reading the code of ethics) you think this is the ethical theory that the company subscribes to
One of the strategies used by Annie for brand visibility and better communication with clients, is the development of a website. What should she keep in mind in order to design a successful website for Bennet and Bennet?
