Answer to Question #301129 in Management for pem

Question

During lockdown when human face to face interactions were reduced and social distancing was a priority lot have people have watched videos on Youtube and learnt/tried a lot of D.I.Y. things and processes like make-up tutorials, food recipes, home care etc, the core foundation of watching others and doing was given as a part of which theory, by whom and in which year. Also state the 3 core concepts of this theory.

Answer 1

Social learning theory by Albert Bandura in the year 1969.

The core concepts of social learning theory are imitation, observation, and modeling.