Answer to Question #285270 in Management for Kayan

Question

list 10 threats and 10 opportunities that Apple company is facing.

Answer 1

The following are some of the threats that the Apple Company faces;

1.     Aggressive competition involving large multinationals like Samsung, Amazon, and Microsoft.

2.     Imitation involving firms that compete based on low prices.

3.     Rising labor costs in various countries where the company maintains production facilities.

4.     Market Penetration.

5.     Increasing Competition.

6.     Coronavirus Outbreak.

7.     Supply Chain Disruption.

8.     Backdoor Mechanism.

9.     Lawsuits.

10. Apple Bullied By Counterfeits.

On the other hand Apple Company has the following opportunities;

1.     Technology- Apple has the opportunity to continue to grow beyond just Apple watch and air pods into other wearable categories.

2.     Partnerships and Acquisitions- Apple has the opportunity to acquire startups and companies with investments in AI, Machine Learning, and technology.

3.     Addition to Product Line-For example, Apple Pay has been a good addition alongside Google Pay or other payment options now available worldwide.

4.     Brand Loyalty-Apple has created a premium image in the mind of the customers associated with style, status, and customization boosting its sales.

5.     Expansion of the distribution network for wider consumer electronics market reach

6.     More widespread and aggressive marketing for higher sales volumes based on rising demand

7.     Development of new product lines in consumer electronics and online services