Answer to Question #261987 in Management for sinu

Question #261987

the 3d configurator zone in the facility enable the customers to customize and design their favourite kia cars . based on this statement explain which type of targeting strategies is initiated by kia motors. justify the answer


1
Expert's answer
2021-11-09T14:32:02-0500

Kia motors company uses the slang term “the strength to surprise”. It was appealing to ordinary employees because it presented a clear specific and purposeful explanation that unquestionably drove all of the company goals. Despite the fact that many European companies have stopped doing engraving in India, it has always been seen as a difficult profession. Certain companies such as Maruti Suzuki and Toyota have found a way to overcome this stumbling block and maintain market supremacy in India. The marketing strategy focuses on commercial effectiveness identifying a company’s most valuable segments for a company and designing a marketing mix and a product positioning plan for each. When building marketing communication plans this is helpful since it allows marketers to prioritize propositions and then develop and distribute individualized and relevant messages to engage with various audiences. Market segmentation, market targeting, and product positioning are the steps in the funnel.

The whole thing of the spots of the business showed changed into associated with defying challenges and proceeding with a step by step presence spilling over with attempts and joy. The Kia automobile become the one factor that progressed on undertaking and being palatable for the legend.


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