Answer to Question #261513 in Management for Sarvesh

Question

 Parle Agro makes its entry into the dairy segment with a premium and high-quality range of flavored milk products, 'SMOODH'. With disruption inborn in the brand's philosophy, SMOODH becomes the only flavored milk beverage in the global market to be available in 85 ml Tetra Paks and priced at only ₹10. Suggest a suitable promotion mix for the new launch.

Answer 1

Parle G biscuits are delicious at any time of day. The biscuits blend nutritional content with a delectable taste. Every production plant follows strict sanitary guidelines and selects raw materials with caution. Because of their widespread success, most consider the biscuits to be wonderful. A premium version of Parle G glucose biscuits has been introduced by the company. It's a premium quality cookie with a chocolate and cashew flavor that was first introduced in 2002.