Answer to Question #250904 in Management for divisha

Question

Parle Agro makes its entry into the dairy segment with a premium and high-quality range of flavored milk products, 'SMOODH'. With disruption inborn in the brand's philosophy, SMOODH becomes the only flavored milk beverage in the global market to be available in 85 ml Tetra Paks and priced at only ₹10. Suggest a suitable promotion mix for the new launch.

Answer 1

Parle G biscuits can be eaten for teatime or anytime. Nutritional value and delicious taste combine to make the biscuits. Every manufacturing facility maintains high hygiene standards and purchases raw materials with care. Individuals consider the biscuits to be excellent because of their worldwide success. The business has introduced a premium variant of Parle G glucose biscuits. It's a chocolate and cashew flavor premium quality cookie that was introduced in 2002.