Answer to Question #250089 in Management for MARLYNE

Question #250089

CRITICALL ASSESS THE CHARACTERISTICS OF QUANTITATIVE AND QUALITATIVE RESEARCH METHODOLOIES


1
Expert's answer
2021-10-12T19:09:02-0400

Quantitative research is concerned with stats and statistics, whereas empirical research is concerned with words and their interpretations. Quantitative strategies expect you to assess variables and test hypotheses in a systematic way. Qualitative methods allow you to delve deeper into knowledge and opinions.


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