Answer to Question #243021 in Management for Dolly

Question

Massmart strategic decision as far as market entry is concerned for 15 marks

Answer 1

The corporate accountability concept of Massmart aims to achieve commercial success by implementing a mass distribution business model that actively includes the input of our stakeholders in order to successfully blend commerciality and accountability. Massmart continues to execute a thorough Corporate Accountability policy, and we were honored to be named to the FTSE-JSE Responsible Investment Top 30 (RI) Index for the second year in a row.

Our accountability activities are motivated by a belief that advocating for more environmentally friendly processes and product choices is critical to our commitment to enabling sustainable supply and consumption. In this context, we recognize that reducing our own environmental impact is the foundation upon which we build confidence with our suppliers and consumers.