Answer to Question #230223 in Management for yakskie

Question #230223

Research the various generations: baby boomers, Generation X, and the Y Generation (millennials). Compare and contrast five differences between the generations.


1
Expert's answer
2021-08-30T05:21:02-0400

First, baby boomers' banking habits differ from those of other generations because they prefer to do transactions with cash. Gen X, on the other hand, conducts internet study on financial management and prefers individual transactions. As a result, they show brand loyalty to a single brand. Gen Y has a lower brand loyalty than previous generations. Between 1946 and 1964, the baby boomer generation was born. Despite the fact that they were born after WWII, they desired equality and peace, and as a result, they were heavily involved in anti-war demonstrations. This generation is noted for having little income and being able to afford a more luxurious lifestyle than prior generations. Generation X, on the other hand, was born between 1982 and 1994. This generation is noted for incorporating technology into their daily life, as evidenced by their transition from analog to digital. Between 1995 and 2010, Generation Z was born. They are unmistakably linked to the use of the internet. Second, shaping events leave an indelible impression on these generations. Baby boomers were influenced by post-World War II events, gen X by the conclusion of the Cold War and the rise of computing, and gen Y by technical advancements such as the internet.

Third, baby boomers rely on traditional media such as radio and publications, but Generation X has adapted these medium to become more digital, and Generation Y relies on streaming services and mobile devices. Fourth, while baby boomers have more wealth and are more focused on retiring successfully, Gen X is more concerned with raising families, paying off debts, and attempting to construct a secure future. Gen Y is looking for work and is financially insecure. Fifth, gen Y is between the ages of 24 and 39, gen X is between the ages of 40 and 55, and baby boomers are between the ages of 56 and 74. The distinctions may aid in satisfying the demands and requirements of different generations in order to increase productivity. Additionally, by maintaining knowledge in an ever-changing environment, this may aid in providing suitable and essential training.


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