Answer to Question #229566 in Management for Hussain

Question

Channels of distribution for books have gone through a metamorphosis in recent years with the

emergence of e-books, such as Amazon’s Kindle, Barnes & Noble’s Nook, or Apple’s iPad.

Indeed, by mid-2010, Amazon.com reported that sales of books through its Kindle outnumbered

its sales of hardcover books by a ratio of 180 e-books for every 100 hardcover books sold. Only

paperback books still sold more units than e-books. But the e-book channel continued to grow

rapidly to account for close to 10 percent of total book sales by the end of 2010.

Do you think e-book channels will eventually totally replace conventional, physical book

channels? Why or why not?

Answer 1

Yes e-books will take over. E-books are not only convenient and economical, they are also better for the environment than paper books.