SUBJECT : ADVERTISING AND SALES MANAGEMENT
Highlight the role (elaborate in 7 points ) of advertising agency for success of advertisement ? What are the characteristics (give at least 8 characteristics ) of advertising agency and functions (elaborate functions in detail) of advertising agency?
Advertising agency creates an advert of the product in question and advertise itTye agency also design the type of media to be used in the advert
It also conducts research a out the product, the company and customer's reaction towards the advertised products
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