Answer to Question #211670 in Management for Nablis

Question

Pick one company in Ethiopia with which you are familiar (preferably the one you wrote about for your first paper), either by working for it or by a close family member working for it. Write a paper about it with the following sections:

1. Introduction - Give a brief overview of the company including its product or services, location, history.

2. Product - Describe the product or product mix or service in more detail.

a. What created the opportunity for your product or service?

b. Do you make or buy your product or service? (yes, services can be purchased - think temporaries, independent truck drivers, etc.) Explain.

c. What issues are involved in the design of your product or service? Environmental issues, robust design, value analysis, modular, manufacturability, etc.

d. Where is the product or service in its life cycle? 

Answer 1

Part 1

Ethiopian Airlines (Ethiopian) is the country's flag carrier. Ethiopian has become one of the continent's top carriers over the last seventy years, unrivalled in Africa for efficiency and operational performance, generating a profit for virtually all of its history. The airline, which operates at the cutting edge of technology, has also become one of Ethiopia's main enterprises and a true institution in Africa. It controls the majority of the pan-African network, including the daily and twice-daily east-west flights throughout the continent. Ethiopian presently operates the newest and youngest fleet, serving 100 international and 21 domestic destinations.

Part 2

Cloud Nine: A combined service of First and Business Class, Cloud Nine offers the spaciousness, comfort, and service style that makes flying with Ethiopian a pleasure all of the time.

Economy Class: Passengers get access to 12 audio channels as well as a movie library with over seven titles.

Part a

Ethiopian Airlines' main hub and one of Africa's largest airports in Addis Ababa Bole International Airport. On January 21, 2003, the ultramodern airport terminal was dedicated. With its cutting-edge technology, this large terminal handles all foreign flights.

Part b

Yes.it has a combined service of First and Business Class. these classes offer spaciousness, comfort, and service style that makes flying a pleasure all of the time. It also has the economy class that the passengers get access to 12 audio channels as well as a movie library with over seven titles.

Part c

The modern maintenance hangar, with a spread of 7,200 square meters and a height of 25 meters, can house one B747-400, two B737-700s, or two similar size aircraft in different configurations at any given moment.

Ethiopian has a fully operating advanced maintenance base for airframe maintenance up to D-Checks, engine overhaul, component repair and overhaul, light aircraft maintenance and technical help, and management assistance for other airlines. The US Federal Aviation Administration has certified the maintenance base (FAA).

Part d

Ethiopian Airlines' frequent flyer program is called ShebaMiles. Members of ShebaMiles collect miles, which enable them to award tickets, award upgrades, access to executive lounges, increased free luggage allowance, and a variety of other benefits. The greater the number of flights, the greater the benefits. ShebaMiles offers a frequent flyer program cooperation arrangement with over 28 airlines, including all Star Alliance member airlines, and over 80 non-airline partners (hotels, restaurants, shopping malls, etc), through which members may earn miles anytime they utilize the services of these partners.