Answer to Question #208049 in Management for Prabhdeep

Question

SUBJECT : SERVICE MARKETING

What is the relevance of developing marketing strategy based on customer insights , explain this in 7 points with elaboration? What are the problems in developing these strategies , give any 6 problems with elaboration ?

Answer 1

Developing marketing strategy helps  gain market share and fight competition. saves business money and time by directing the resources on attracting the appropriate employees and investing only on marketing programs that compliment the overall business goals.

Problems;

• Generating Traffic and Leads.
• Providing ROI for Your Marketing Activities.
• Securing Enough Budget.
• Managing Your Website.
• Targeting Content for an International Audience.
• Training Your Team.
• Hiring Top Talent