Answer to Question #180780 in Management for Nis Liyana

Question

Chengdu Bus group case study

b) Describe the way Dr Chen implemented organizational change at Chengdu Bus Group using the Action Research Approach.

c) Describe the case of Chengdu Bus group using Lewin’s ‘force field analysis’ model.

Answer 1

a)Dr Chen implemented change through action research approach when he carefully conducted an investigation into the functioning of the firm. He created managerial reforms in the CBG, seeking support from other managers to alleviate complications and establish a successful operations of the firm.

b) The ‘force field analysis’ mode involves action, evaluation, and critical reflection of the issues affecting the firm. It is based on the evidence collected. In the scenario, Dr Chen had gathered insightful data about the firm and focuses on implementing changes to achieve a common purpose. During the assessment, Dr Chen gathers information about the complicated working relationships and politics among workers