Answer to Question #137370 in Management for Mayank

Question

ABC sells musical instruments online. In the recent week the company has observed that there are a lot of visits on the Guitar landing page of the website, but consequently, the percentage of actual conversions into sales is very small.

a. Build a hypothesis as to the reasoning for the same

B. Assuming if the relevant audience is visiting on the landing page, What do you think which part of the site needs to be fixed in order to boost their sales?

Answer 1

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