Question

Products such as laptops adhere to market price strategies. For brands such as Apple and Mac, who have successfully differentiated their products, there is some price discretion as consumers perceive the products to be unique and do not mind paying more for them. During which product-life cycle would one typically find such types of price decisions?
1.Introductory phase
2.Growth phase
3.Maturity phase
4.Declining phase

Answer 1

3.Maturity phase