Answer to Question #181229 in Economics for Juo

Question

Governments of countries across the globe are now feeling optimistic about their economic future which has been derailed for almost 2 years due to the Covid-19 pandemic. The finding of a vaccine is the reason for this. Notable companies, such as Johnson & Johnson, Pfizer and AstraZeneca have tested their vaccine on humans and found to have impressive results. The Government in your country wants the entire population to be vaccinated in two Phases within a year. The implementation of the vaccination programme requires specific expertise and that your company has been appointed to undertake this effort. Responses are required for the following questions or situations.

1. As a CEO of your company, you are excited to share the news of the appointment with your staff. Prepare a memo about your company’s appointment for vaccination implementation programme and other relevant details (to be decided by you). Overall, the memo must motivate the staff and provide support to the programme.

Answer 1

Employers are uniquely positioned to support COVID-19-vaccine adoption.

Employers of all sizes can play a role in building conviction and offering convenient and ‘costless’ vaccination.

Given the unevenness with which many employers are focusing their efforts to scale vaccine adoption, it’s useful to highlight examples of the three key ways employers can make a difference: creating strong conviction among consumers, providing high levels of convenience, and ensuring that vaccination is truly ‘costless’ or better. Employers are uniquely situated to achieve all three goals given their privileged access, position of trust, and ability to address potential barriers to vaccine uptake practically.