If a perfectly competitive firms demand curve is below its average total costs curve, then a firm continues to produce in the short run, if AVC < P < ATC, or demand curve is above the average variable cost curve at the profit-maximizing output.
2) If the industry equilibrium price of residential housing is $100 per square foot and a minimum average variable cost for a residential construction contract is $110 per square foot, then the firm should shut down, because its P < AVC.
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