sign of the implied cross-price elasticity
with drinks from McDonald’s competitors?
1
Expert's answer
2015-06-04T00:00:45-0400
Cross-price elasticity of demand measures the responsiveness of the demand for a good to a change in the price of another good. Cross-price elasticity with drinks from McDonald’s competitors will be more than 1, because cross-price elasticity of substitutes is positive.
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