Uber has a monopoly on ride-sharing services. In one town, the demand curve on weekdays is given by the following equation: P = 50 - Q. However, during weekend nights, or peak hours, the demand for rides increases dramatically and the new demand curve is P = 100 - Q. Assume that marginal cost is zero.
a. Determine the profit-maximizing price during weekdays and during peak hours. [4]
b. Determine the profit-maximizing price during weekdays and during peak hours if MC = 10 instead of zero. [4]
c. Draw a graph showing the demand, marginal revenue, and marginal cost curves during peak hours from part (b), indicating the profit-maximizing price and quantity. Determine Uber’s profit and the deadweight loss during peak hours, and show them on the graph.
a)
P = 50 - Q
TR= Q(50-Q)= 50Q- Q"^2"
MR= 50- 2Q
Week day
MR=MC
50- 2Q= 0
Q= 25
P= 50-25= 25
Peak
P = 100 - Q
TR=Q(100-Q)= 100Q-Q"^2"
MR = 100- 2Q
MR= MC
100-2Q= 0
Q= 50
P= 100-50= 50
b)
Week day
MR= MC
50- 2Q=10
Q= 20
P= 50- 20= 30
Peak
100 - 2Q=10
Q= 45
P=100-45= 55
c)
Dead weight= "\\frac{1}{2} \\times (55-10)\\times 90-45)=1012.5"
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