Answer to Question #306237 in Microeconomics for cam

Question

Which choices are most likely to help you beat your competition by gaining more customers and selling more frozen yogurt? Check all that apply.

Answer 1

i) Building a brand awareness is one one of increasing sales in that people will always think of my yoghurt when they feel the urge of buying one. It increase customer loyalty increasing the sales

ii) Introducing new flavors of yoghurt to present a wide variety of flavors that accommodates majority of the people. Introduction of new quality flavors will ensure that majority of the people get their preferred flavors, which they cannot get from other business, making them not to have a choice but to come to my shop for the frozen yoghurt.

iii) Promoting the business on social media as a marketing strategy to amass large customers of the frozen yoghurt. It also increases customer awareness of the potential who did not know of the presence of frozen yoghurt. Increasing buyer awareness will improve the market coverage and increases the number of customers of frozen yoghurt.