The schedule below shows the quantities of shoes demanded at each income level in a community from 2020 to 2021:
Year
Income (R)
2020
5 000
1 000
Quantity (units) 2021
6 500
900
Income Elasticity of Demand"=\\frac{(\\frac{\u2206InQuantityDemanded}{AverageQuantityDemanded)}}{\\frac{\u2206InIncome}{Average Income}}"
"=\\frac{\\frac{6500-900}{3700}}{\\frac{5000-1000}{3000}}"
"=0.75"
Therefore shoes are normal goods/Necessities since they have a positive elasticity of demand in relation to income.
2)
3) Firms need to understand price elasticity of demand as it greatly affects total revenue. Price and total revenue have a negative correlation when demand is elastic hence an increase in price will a decrease in total revenue.
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