John likes pork Ribs (R) and Chicken wings (C). His utility function is U(R,C)=10\, R^2\, C
U(R,C)=10R2
C. His weekly income is 90
90 USD which he spends exclusively on R and C. The price for a slab of ribs is 10
10 USD and 5
5 USD for a piece chicken. Note that MU_R = 20\, R\, C
MUR
=20RC and MU_C = 10\, R^2
MUC
=10R2
. What is John's optimal bundle?
Solution:
John’s optimal bundle:
First derive the budget constraint or line:
I = PxX + PyY
I = PRR + PCC
Where: I = Weekly income = 90
PR = Price of Ribs = 10
PC = Price of chicken = 5
90 = 10R + 5C
Now derive the consumption bundle:
The consumption bundle that maximizes utility is one where the slope of the indifference curve "\\frac{MU_{R} }{MU_{C}}" is equal to the slope of the budget line "\\frac{P_{R} }{P_{C}}" in absolute value terms.
MUR = 20RC
MUC = 10R2
"\\frac{MU_{R} }{MU_{C}} = \\frac{P_{R} }{P_{C}}"
20RC/10R2 = 10/5
2C = 2R
C = R
Substitute this into the budget line:
90 = 10R + 5C
90 = 10R + 5R
90 = 15R
R = "\\frac{90 }{15} = 6"
R = 6
Since C = R, then C = 6
Th consumption bundle is 6 ribs and 6 chicken.
The consumption bundle that maximizes utility is U (R, C) = (6, 6)
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