Julio believes the price of lires will rise next month so he purchases a set of 4 for his pickup truck today
Anticipating price changes pervades the aspects of a consumer's decision-making and purchasing power. If a consumer expects prices of products to rise in the future, they purchase and stock them in large quantities. If they anticipate a decrease in such prices, they postpone their purchases until the prices fall. This explains why Julio purchases a set of 4 for his pickup truck today, believing they will hike in the future.
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