Suppose that last quarter, the overall income level has increased 15%. In that same quarter, the quantity demanded for Blu-Ray players has increased 3%. -0.2 +5 +0.2 -5
The income elasticity of demand for Blu-Ray players is
Income elasticity of demand is the responsiveness of the quantity demanded for a good to a change in consumer income.
It is calculated by the following formula,
Income elasticity of demand = Percentage change in the quantity demanded / Percentage change in the Income
Here,
Percentage change in the quantity demanded = 3%
Percentage change in the income = 15%
So,
Income elasticity of demand = 3/15 = 0.2
Thus,
The income elasticity of demand = 0.2
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