Answer to Question #319304 in Economics of Enterprise for Gert

Question

Deregulation within the airline industry was introduced in South Africa in 1991. Before deregulation, South African Airways (SAA) was the only service provider on the main domestic airline routes as well as the international airline routes. The first decade after deregulation resulted in a wave of low cost airline competitions such as Flitestar, Sun Air, Phoenix Air, Nationwide, 1time and Velvet sky entering the domestic market. 

There are several factors in the business world that apply pressure on a modern-day organisation such as SAA. Which one of these factors is depicted in the mini-case study above?

a.   Profitability

b.   Corporate Social Investment

c.   Environmental change

d.   Consumerism

Answer 1

D. Consumerism