Differentiate between non-purchased goodwill and purchased goodwill
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Expert's answer
2015-06-26T00:00:39-0400
Goodwill can be classified into ‘purchased' and ‘non-purchased goodwill'. Economists define the difference between the two as follows: Purchased Goodwill arises from the acquisition of an existing business, while non-purchased goodwill has been built-up over time and cannot be verified objectively.
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